Blackpink Brand Rank Shows Second Place in April Girl Group Reputation Survey
The April big data brand reputation survey, as reported by several Korean news sources, placed IVE at the top of the girl group rankings, with Blackpink securing the second position and Le Sserafim finishing third. This outcome was highlighted in the 조선일보 article titled ‘초통령’에 장사 없네..아이브, 블랙핑크X르세라핌 꺾고 걸그룹 브랜드평판 1위, which noted that IVE had surpassed both Blackpink and Le Sserafim to claim the top spot.
Overview of the April Brand Reputation Rankings
The rankings reflect the brand reputation (브랜드평판) of girl groups based on big data analysis for the month of April. According to the starnewskorea.com report, the exact order was: 1위 아이브, 2위 블랙핑크, 3위 르세라핌. Similarly, 지피코리아 published a summary stating: 걸그룹 브랜드평판 4월 빅데이터 결과…아이브 1위·블랙핑크 2위·르세라핌 3위. All three outlets converged on the same result, reinforcing the consistency of the data.
Blackpink Brand Rank Analysis
Blackpink’s placement as the second‑ranked girl group in the April brand reputation survey indicates that the group continues to hold a strong position in public perception, despite being outperformed by IVE in this particular month’s assessment. The term ‘브랜드평판’ refers to a metric that gauges the overall reputation and visibility of a brand—or in this case, a musical group—through large‑scale data collection and analysis.
The repeated confirmation across 조선일보, starnewskorea.com, and 지피코리아 underscores that the April big data results are not an outlier but a widely reported finding. No additional figures such as score values or percentage changes were provided in the snippets; the available information is limited to the ordinal rankings.
Conclusion
In summary, the April big data brand reputation survey consistently shows IVE leading the girl group category, with Blackpink ranked second and Le Sserafim third. The agreement among multiple reputable Korean news outlets confirms the reliability of this ranking, offering a clear snapshot of the groups’ relative standing in brand perception for that month.
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