The Seongsu Sanrio pop-up to focus on in mid-June 2026 is the Okid X Sanrio Characters collaboration pop-up. It is scheduled to run from June 1 to June 25, 2026, at 29Home Seongsu 2, 3rd floor, 110 Yeonmujang-gil, Seongdong-gu, Seoul, with daily operating hours listed as 11:00 to 22:00.1
Because several Sanrio-related pop-ups have taken place in Seongsu across 2025 and 2026, visitors should be careful not to mix up current and ended events. As of June 15, 2026, the Okid X Sanrio Characters pop-up is the source-backed Seongsu event in this set with dates that continue beyond the current date.1
Seongsu Sanrio Pop-Up: What Is Open Now

The active event is the Okid X Sanrio Characters pop-up. The listed venue is 29Home Seongsu 2, 3rd floor, at 110 Yeonmujang-gil in Seongdong-gu, Seoul. The operating period is June 1 through June 25, 2026, and the hours are listed as 11:00 to 22:00 every day.1 For readers planning Seongsu Pop-Ups in one route, this gives a clear window for an afternoon or evening visit.
The collaboration highlights products connected to Pochacco, Pompompurin, and Cinnamoroll. Popga also lists purchase benefits for customers, although the provided source material does not give a full item-by-item benefit breakdown.1 If your main reason for visiting is a specific collaboration item or purchase gift, the practical point is to check availability on site before assuming stock or benefits will remain throughout the day.
A related 29CM showcase describes the Okid and Sanrio Characters collaboration as a collection built around moments of summer vacation, centered on Cinnamoroll, Pompompurin, and Pochacco. The showcase also presents the concept as combining a 1990s retro mood with sporty casual styling.2 The 29CM showcase period is listed as June 1 to June 14, 2026, which has already ended as of June 15, 2026, while the separate Seongsu pop-up listing continues until June 25.12
This distinction matters for planning. The sources support the pop-up dates, location, hours, featured characters, and broad product theme, but they do not state a reservation system, admission fee, queue rules, restock timing, or final-entry policy. Those details should not be assumed from the available material.
How To Plan A Visit
Start with the date. The remaining listed period is June 15 to June 25, 2026, based on the pop-up’s June 1 to June 25 operating schedule and the current date of June 15, 2026.1 If you are organizing several stops in Seongsu, place this event within the listed 11:00 to 22:00 daily hours rather than relying on general retail assumptions.
Next, confirm the venue carefully: 29Home Seongsu 2, 3rd floor, 110 Yeonmujang-gil, Seongdong-gu, Seoul.1 The source material does not mention another branch for this Okid X Sanrio Characters pop-up, so the address is the key detail to use when searching maps or comparing it with other Sanrio collaborations in the area.
The clearest audience for the event is anyone interested in the Okid collaboration or the three highlighted Sanrio Characters: Cinnamoroll, Pompompurin, and Pochacco.2 The collection framing is not described as a general Sanrio exhibition. It is presented as a collaboration collection with a summer-vacation theme, 1990s retro mood, and sporty casual feel.2
For buying decisions, keep expectations specific. The source material supports collaboration products and customer purchase benefits, but does not provide confirmed prices, complete product lists, benefit thresholds, or sell-out rules.1 A visit plan should therefore leave time to check displays, purchase conditions, and remaining quantities directly at the venue.
Other Sanrio Pop-Ups In Seongsu: Already Ended
Several other Sanrio-related events may still appear in searches, but their listed Seongsu dates have passed. The ToeNToe X Sanrio Characters offline pop-up at Musinsa Megastore Seongsu, 1st floor, 62 Seongsui-ro, ran from May 12 to May 24, 2026. It featured collaboration footwear, charm sets, and purchase-amount gift benefits.3
The Likalika X Sanrio Characters Seongsu pop-up ran from April 17 to April 26, 2026, at 22 Yeonmujang 5ga-gil. Its product focus was pet lifestyle items, including harnesses, collars, leashes, sleeveless apparel, and cooling scarves featuring Hello Kitty, Kuromi, and Pochacco.4 The source also includes a Korean phrase from Likalika’s official channel describing the space as 이번 콜라보 세계관을 가장 잘 담아낸 공간.4
There was also a K LEAGUE X Sanrio Characters pop-up in 2025. The Korea Professional Football League announced a collaboration with Musinsa and Sanrio Korea involving all 26 K League clubs, with the first Seoul pop-up held from April 24 to May 8, 2025, at Musinsa Store Seongsu@Daelim Changgo.5 Yonhap also reported that the Seongsu pop-up ran from April 24 to May 8, 2025, followed by a second pop-up in Daegu from May 14 to May 28, 2025.6
These ended events are useful context, but they should not be treated as current visit options. For a June 2026 Seongsu Sanrio stop, the source-backed active listing in this set is the Okid X Sanrio Characters pop-up through June 25.1
Quick FAQ
Is the Okid X Sanrio Characters Seongsu pop-up still open on June 15, 2026?
Yes. The listed operating period is June 1 to June 25, 2026, so June 15 falls within the scheduled run.1
Which Sanrio characters are highlighted in the Okid collaboration?
The available sources highlight Cinnamoroll, Pompompurin, and Pochacco in connection with the Okid X Sanrio Characters collection and pop-up.12 !Seongsu Sanrio pop-up dates hours location guide concept For readers choosing among Seongsu Pop-Ups in June 2026, the safest plan is to treat the Okid X Sanrio Characters event as the current Sanrio-focused option, use the 29Home Seongsu 2 address, and visit within the listed 11:00 to 22:00 operating hours before the scheduled June 25 closing date.
References
- 오끼뜨 X 산리오캐릭터즈 팝업 (팝가 Popga)
- 오끼뜨와 산리오캐릭터즈의 만남 (29CM)
- 캔디샵에서 고르는 토앤토 × 산리오캐릭터즈 (무신사)
- 이걸 무료로 다 준다고? 리카리카 X 산리오 성수 팝업 총정리, 오픈런 할 수 밖에 없는 이유 (여행픽, 2026-04-13)
- K리그 26개 전 구단 총출동! 24일부터 ‘K리그 x 산리오캐릭터즈 팝업스토어’ 운영 (K LEAGUE, 2025-04-18)
- 24일부터 성수서 K리그 전 구단 '산리오캐릭터즈 팝업스토어' (연합뉴스, 2025-04-18)