Walt Disney Company Korea has announced a Toy Story PEACEMINUSONE collaboration with G-Dragon’s fashion and lifestyle brand, centered on a new collection titled THE FIRST FAN. The G-Dragon Toy Story project includes about 70 items across figures, plush toys, fashion and lifestyle goods, and mobile accessories, with the first Korean pop-up opening in Seoul’s Seongsu-dong on July 1, 2026.1
The collaboration brings Disney and Pixar’s Toy Story characters together with PEACEMINUSONE’s daisy motif, positioning the release as both a product collection and a retail experience. Multiple Korean reports describe it as Disney’s first case of planning both products and retail programming with a K-pop artist.2
Toy Story PEACEMINUSONE: Key Release Facts

| Item | Confirmed Detail |
|---|---|
| Collaboration | Disney and Pixar Toy Story x PEACEMINUSONE |
| Concept | THE FIRST FAN |
| Main participants | Walt Disney Company Korea, PEACEMINUSONE, Play in the Box, CASETiFY, Musinsa |
| Product range | Figures, plush toys, fashion and lifestyle items, mobile accessories |
| Collection size | About 70 items |
| Korea pop-up | Seoul Seongsu-dong, starting July 1, 2026 |
| CASETiFY early access | June 23, 2026, 11 a.m. KST |
| CASETiFY official launch | June 24, 2026, 5 p.m. KST |
| Overseas rollout | Tokyo, Hong Kong, Taipei, Shanghai and other cities |
The project’s core idea is framed around Toy Story’s toys as early supporters of G-Dragon’s journey. Walt Disney Company Korea said the collection was planned under THE FIRST FAN concept, meaning “the toys were the first fans who accompanied G-Dragon’s journey.”3
The collection applies PEACEMINUSONE’s daisy artwork to familiar Toy Story characters. Reports identify Woody, Buzz, Jessie, Alien, Rex and Forky among the characters featured in the collaboration artwork.4 The result is a themed product line that connects the Toy Story universe with the visual language associated with G-Dragon’s brand.
Seongsu Pop-Up Will Combine Exhibition and Sales Space
In Korea, the collaboration will be introduced through a Seongsu-dong pop-up beginning July 1, 2026. The pop-up is described as including both an exhibition area and a sales area for collaboration products, giving the release a physical retail format rather than a purely online launch.4
The collection was produced with Hello Apollo’s Play in the Box, and participating retail and product channels include CASETiFY and Musinsa.3 CASETiFY’s role is focused on mobile accessories, while Musinsa is listed among participating channels connected to the collaboration rollout.
The Seongsu opening also anchors the Korean phase of a broader Asia-facing launch. Reports cite planned releases in Seoul, Tokyo, Hong Kong, Taipei and Shanghai, with one report describing launches across 10 cities and another referring to more than 10 cities overseas in a sequential rollout.23 Because the available source material does not provide the full city list or exact dates for every overseas location, the confirmed details are limited to the named markets and the phased release plan.
A Disney Korea official said the company aimed to reinterpret the imagination of Toy Story, which has been loved across generations for more than 30 years, through G-Dragon’s sensibility and offer fans across Asia a differentiated brand experience.1 The comment reflects the collaboration’s positioning as a regional brand project rather than a one-off merchandise drop.
CASETiFY Mobile Accessories Arrive First
The mobile accessory line includes phone cases, AirPods cases, MagSafe card wallets and chargers, according to reports on the collaboration.4 This makes CASETiFY one of the earliest publicly scheduled product channels in the overall release, arriving before the July 1 Seongsu pop-up opening.
The wider collection extends beyond tech accessories. The confirmed categories include figures, plush toys, fashion items and lifestyle goods, totaling roughly 70 products.1 The source material does not list prices, inventory quantities, purchase limits or a complete item-by-item product catalog.
The involvement of Toy Story characters also expands the collaboration beyond a single character-based capsule. Woody, Buzz and Jessie are specifically cited in connection with the daisy motif, while other reports add Alien, Rex and Forky to the character lineup.24 Those details indicate that the collection draws from several recognizable parts of the Toy Story cast.

The Toy Story PEACEMINUSONE collaboration is now set around two immediate milestones: CASETiFY’s mobile accessory release on June 23 and June 24, 2026, and the Seongsu pop-up opening on July 1, 2026. With about 70 products, named retail partners and a planned rollout across major Asian cities, the project marks a structured Disney, Toy Story and G-Dragon brand release built around THE FIRST FAN concept.
References
- 디즈니 '토이 스토리'-GD 피스마이너스원, 협업으로 아시아 공략 (미디어펜, 2026-06-22)
- 디즈니·지드래곤 협업 '토이 스토리' 컬렉션 출시 (아시아경제 via Daum, 2026-06-22)
- "더 퍼스트 팬"…'토이 스토리', 피스마이너스원과 컬래버 팝업 (전자신문, 2026-06-22)
- 지드래곤 감성 입은 ‘토이 스토리’…디즈니, 성수 팝업 연다 (지피코리아, 2026-06-22)