Hongdae donut lines are best understood through the Yeonnam-dong branch of Randy’s Donuts, one of the clearest examples of how dessert shops became part of the wider Hongdae Street Food route. The available sources show two useful facts for visitors: the shop has a specific Yeonnam location near cafe and walking routes, and the broader Hongdae area has seen waiting itself become a paid service around restaurants, bars, bakeries, dessert cafes, and other venues.1
Hongdae Donut Lines Around Randy’s Donuts Yeonnam

Randy’s Donuts opened its Yeonnam-dong store on July 10, 2020, as the brand’s second branch in Korea after its Jeju Aewol first store. Seoul Economic Daily reported that the Jeju Aewol store sold about 500,000 doughnuts over its first 10 months, a useful indicator of the demand that followed the brand before it expanded into Seoul.2
For readers planning a Hongdae or Yeonnam food stop, the key location detail is simple: KoreaTripTips lists Randy’s Donuts Yeonnam at 247 Donggyo-ro, Mapo-gu, Seoul. The same guide describes it as a doughnut specialty shop and notes that it is close to the Gyeongui Line Forest Park walking path, as well as the cafe and restaurant routes of Yeonnam-dong.3
The shop is also easy to identify visually. KoreaTripTips describes the large doughnut object above the store as a Randy’s Donuts trademark, while another opening-day report said the Yeonnam branch had the same 4.5-meter-diameter large doughnut signboard as the Jeju Aewol first branch.43
That matters because the focus here is not only the doughnut itself, but the line. The Yeonnam opening was reported as drawing customers from the first day, and the store was described as producing doughnuts directly on site. The same report identified Randy’s Donuts as a brand founded in Los Angeles in 1962 and noted that it gained broader public recognition through a scene in the film “Iron Man 2.”4
What to Know Before Joining the Queue
The most practical source-backed point is that Randy’s Donuts Yeonnam was built around direct, same-day production rather than a purely display-case model. Seoul Economic Daily reported that the store makes doughnuts twice a day and discards products not sold that day.2 That does not provide exact batch times for visitors, but it does explain why timing can matter: the reported operation depends on fresh production cycles and same-day sales.
The Yeonnam branch was positioned for a young customer base in one of Seoul’s representative youth districts. Lee Ki-taek, vice president of Bonavacium, said the company opened the second branch in Yeonnam-dong “for young customers” in Seoul’s representative youth street area.2 In practical terms, that places the shop within a neighborhood where dessert, cafe, and walking-route traffic naturally overlap.
Pricing information in the provided sources is more limited and should be treated by date. Insight reported on January 24, 2021, that the domestic classic products were listed at 2,200 won and fancy products near 3,000 won at the time, while also covering online community complaints that Korean prices were higher than U.S. local prices.5 Because that report is from 2021, it should not be read as a current price list for 2026.
The broader waiting culture around Hongdae also affects how readers should think about time. JoongAng Ilbo reported on January 4, 2026, that demand for paid waiting services had expanded around Hongdae, including restaurants, bars, bakeries, and dessert cafes. The report included a December 26, 2025, Daangn job post seeking a Hongdae line-waiting substitute, which drew 30 applicants.1
That does not prove every doughnut shop line requires a substitute or that Randy’s Donuts Yeonnam has a fixed wait on any given day. It does show that, in the wider Hongdae area, waiting has become significant enough that some people treat it as a purchasable service. One line-waiting business owner said outdoor waiting costs more by the hour and that peak periods such as year-end and New Year season can carry about a 50% premium.1
For visitors, the safest reading is practical rather than dramatic: allow extra time, especially when combining Randy’s Donuts Yeonnam with nearby cafes, restaurants, or the Gyeongui Line Forest Park route. The sources support the idea of high interest, recognizable branding, fresh production, and neighborhood foot traffic; they do not provide a guaranteed wait time, reservation method, current menu, or current operating hours.
How to Fit It Into a Hongdae Street Food Walk
A focused route can keep the stop efficient. Randy’s Donuts Yeonnam sits in Mapo-gu’s Yeonnam-dong area, close to the Gyeongui Line Forest Park walking path and nearby cafe and restaurant clusters.3 That makes it more natural as part of a Yeonnam cafe-and-dessert route than as a standalone destination far from other stops.
If your goal is to try a branded doughnut while exploring Hongdae Street Food, use the large doughnut sign as the physical landmark, then plan nearby food stops around the wait you actually find on arrival. The available sources do not confirm a current ticketing system or an official queue app, so the most reliable plan is to keep the schedule flexible and avoid building the entire outing around an exact pickup time.

Quick FAQ
Where is Randy’s Donuts Yeonnam?
Randy’s Donuts Yeonnam is listed at 247 Donggyo-ro, Mapo-gu, Seoul. It is described as being near the Gyeongui Line Forest Park walking path and Yeonnam-dong cafe and restaurant routes.3
Are the reported Randy’s Donuts prices current?
The available price report is from January 24, 2021, when classic products were described at 2,200 won and fancy products near 3,000 won.5 The provided sources do not include a verified 2026 menu or price list. In short, the Hongdae donut line story is less about one fixed wait time and more about a neighborhood pattern: a highly visible Yeonnam doughnut shop, fresh same-day production, strong dessert traffic, and a wider Hongdae culture where waiting has become valuable enough to be outsourced.
References
- 이젠 줄서기가 직업…'두쫀쿠 맛집' 대신 웨이팅, 월 500만원 번다 (중앙일보 / 미주중앙일보, 2026-01-04)
- 수제 도넛 브랜드 ‘랜디스도넛’ 연남동 2호점 오픈 (서울경제, 2020-07-10)
- 랜디스도넛 연남점 음식점 정보와 주변 관광 명소 및 근처 맛집 여행 정보 (KoreaTripTips)
- 랜디스도넛, 오픈 첫날부터 고객 줄이어 … 새벽4시부터 매장에서 직접 도넛생산 (동행미디어 시대, 2020-07-10)
- 미국서 가성비로 유명한 랜디스도넛의 ‘한국 패치’ 후 가격 근황 (인사이트, 2021-01-24)