Guro Butter Tteok at Daylight: A Local Look at Seoul’s Chewy Dessert Trend

Guro Butter Tteok is easiest to understand through Daylight, a dessert shop connected with the Sindorim and Guro area in Seoul. The shop is listed at 64 Saemal-ro 18-gil, Sangga-dong 1F, Unit 107, Guro-gu, with operating hours shown as 12:30 to 21:00, and visible review snippets mention Shanghai Butter Tteok and Cheese Butter Tteok purchases there.¹

For anyone following Seoul dessert trends, that small local detail is useful. Butter Tteok is not just a convenience-store launch or a social media phrase; it is also appearing in neighborhood dessert contexts. Daylight gives the trend a Guro address, while broader reports from March and April 2026 show how quickly this chewy, buttery dessert moved through cafes, retailers, and national food coverage.

Guro Butter Tteok at Daylight in Sindorim

구로 버터떡 Daylight Sindorim Seoul dessert guide

Daylight is introduced by DiningCode as a Sindorim dessert shop, and Sindorim’s place within Guro-gu makes it especially relevant for people searching for Guro Butter Tteok. The available listing information is specific but limited: an address, stated business hours, and review snippets that refer to Shanghai Butter Tteok and Cheese Butter Tteok.¹ That is enough to place Daylight in the local conversation, but not enough to make claims about its full menu, prices, stock levels, or reservation process.

A separate Seoul Butter Tteok roundup from Digital Insight Magazine also identifies Daylight as a Sindorim and Guro area shop. That article describes it as a place where Butter Tteok can be enjoyed alongside baked sweets such as canele, egg tart, and dacquoise.² In other words, the public framing around Daylight is not only about one viral item. It places Butter Tteok inside a broader dessert-shop setting, beside other small baked goods that Seoul cafe-goers already know well.

That matters because Butter Tteok can sound like a short-lived internet snack when you first hear about it. A local shop listing gives it a more grounded context. Instead of imagining the dessert only as a packaged product or a limited seasonal drop, you can see how it fits into the everyday map of Seoul dessert browsing: small shops, neighborhood searches, and menu items shared through listings and review snippets.

What Butter Tteok Actually Is

The available reports describe Butter Tteok as a dessert associated with Shanghai. Maeil Business TV reported that it is made by baking a dough based on glutinous rice flour and tapioca starch, with milk and butter added.³ ZDNet Korea also described CU’s Butter Tteok release as a Shanghai-origin dessert made by baking glutinous rice flour dough with milk and butter.⁴

Those details help explain the appeal without overcomplicating it. Glutinous rice flour points toward a chewy tteok-like texture, while milk and butter bring the richer profile of baked desserts. The result sits between categories: familiar enough for people who like rice-cake chewiness, but styled in a way that matches the current cafe dessert mood.

The Shanghai reference also explains why names such as Shanghai Butter Tteok appear in local review snippets and product descriptions. The sources do not provide a deep origin history or identify a single creator of the dessert. What they do consistently support is a simpler point: Butter Tteok was discussed in Korea as a Shanghai-linked dessert trend in 2026, and Guro’s Daylight appears in public listings and roundups connected to that trend.

How the 2026 Butter Tteok Wave Reached Beyond Guro

The Guro angle becomes clearer when you set Daylight beside the wider March 2026 Butter Tteok wave. Maeil Business TV reported on March 18, 2026, that Butter Tteok had become a new dessert trend in March, with sellout cases appearing. The same report said a similar product from Ediya Coffee saw sales rise by more than 300% compared with its initial release period after drawing attention on social media, and that supply shortages led to a temporary sales suspension.³

Convenience stores also moved into the category. ZDNet Korea reported that CU announced a Butter Tteok release on March 16, 2026. CU planned advance sales of Salt Butter Tteok through Pocket CU reservation purchase and said it would release Shanghai Style Butter Mochi at stores nationwide on March 24.⁴ This kind of rollout shows how quickly the dessert moved from trend discussion into retail planning.

Bakery brands followed as well. The Korea Economic Daily reported that Knotted launched a five-piece Butter Tteok set on March 31, 2026, with flavors listed as Butter, Choco Pudding, Injeolmi, Raspberry Jam, and Matcha Latte Butter Tteok. The reported five-piece set price was 8,900 won, with sales rolling out sequentially at stores nationwide.⁵

At the same time, the available sources also show that the trend was moving fast, not necessarily steadily upward. Kookmin Ilbo reported on April 1, 2026, that Naver DataLab search volume for “Butter Tteok” peaked on March 13 and had fallen to about 27% of that peak by March 30.⁶ That does not erase the dessert’s impact, but it does suggest a rapid cycle: online attention, product launches, sellout stories, and then a cooling in search interest within the same month.

For Guro Butter Tteok, the most balanced takeaway is local and specific. Daylight in Sindorim is publicly connected with Shanghai Butter Tteok and Cheese Butter Tteok through listing and review-snippet information, while broader 2026 coverage explains why Butter Tteok became visible across Seoul dessert culture. If you are trying to understand the trend, Daylight offers a clear Guro-area reference point without needing to stretch beyond what the sources actually show.